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Follow up on the Wage Gap With Obama

Before I get started, a great deal of the information I've been able to gather and process for the last few days is due to a programmer who created a very cool little program to transform JSON data base files into CSV data tables.  But... since he is Secret Squirrel on his website, I don't know his name. However, if you are using JSON files check him out. He's got an editor on there as well.



Since I have not heard anything about this, I decided to ask the source at BarackObama.com and I encourage you to do the same.


Selling compliance to the unwilling requires Inovation

You might believe that that Corporate use of Aggressive Persuasion is something you don't need to be concerned about -- and that belief might be yours, or painstakingly inserted into your decision matrix for you. After all, you do want to be compliant, right? So you were eventually going arrive at that belief anyway, right? So, no problem then.
Corporations -- All about Convenience

From the strategy page of a Corporate Marketing Agency:
Compliant behaviour is associated with conformity to institutional rules, and so, when people choose not to comply they stand answerable to consequences, which in an institutional or legal framework, could result in penalties such as fines, community service or legal action  (cf. Harvey and McCrohan, 1988; May, 2005). Thus, the word voluntary must be used with some caution in the context of social marketing frameworks. 
Social marketers should encourage compliance by using message appeals (in this context not simply message framing) to link the socially desired behaviour to something that is of value to the individual. These appeals must be packaged or presented in a way that enables the individual to see the direct benefit (value) of their action.  
This value could be something which avoids negative consequences or which are positive incentives to behave in a certain way (Staub, 1997; Atkin, 2001). It could also be an empathetic motive rather than a personal one (Taute and McQuitty, 2004; Sturmer, Snyder and Omoto, 2005). Message appeals can be either positive or negative in nature, and they can additionally be divided into informational (or rational) appeals versus emotional appeals.   

These are not unique strategy descriptions, but I was a little surprised to find them stated with such brazen openness.


46 And 2 Just Ahead of Me

Sweet Cover - This is one of my favorite songs. The 'shadow' refers to Carl Jung's theories on the development of "shadow" selves which build up inside of us -- the ideals we believe ourselves to be - the guilt and shame that we believe ourselves to be because we didn't live up to those ideals

46 and 2 is Carl Jung's thoughts concerning (and later expounded upon by Drunvalo Melchizedek) the possibility of reaching a state of evolution at which the body would have two more than the normal 46 total chromosomes and leave a currently disharmonious state. The premise is that humans would deviate from the current state of human DNA which contains 44 autosomes and 2 sex chromosomes. The next step of evolution would likely result in human DNA being reorganized into 46 and 2 chromosomes

Ha! You thought you were going to get through the day without learning something... Sucker!




Role of the Federal Government in Public Education

I was asked some questions about the Federal Involvement with local schools. through the form I have. This was a few days ago, but there was a lot of ground to cover. First off, after checking through pile after pile of data, the Common Core has absolutely no effect on the Federal involvement with the schools except to give them "less" reason for interacting. This report about Oklahoma (a news report) gave the indication that since they dropped CCSS, the Federal Government had more reason to be involved. I have a letter to a few to state school board members asking for a clarification on that statement, and I'll post that here as soon as I get an answer.



That's a messed up story. Everyone wanted the CCSS after experiencing it, and the state law makers took it anyway. Now they have no standards, the state is out a huge amount of money, plus the money they have to expend to create their own standards. And are any of those people who talked the state gov in to giving them up around to help out Nope. What a pointless waist of money and opportunity.

I did find plenty involvement from Federal with the states and the school systems however, and it is likely that what OK was talking about in that vid is within these laws, but as I explained in the email, I'm not sure I found all of them.

Never as New as You Think



Special Message to the Congress Proposing a Comprehensive Health Insurance PlanFebruary 6, 1974
To the Congress of the United States:One of the most cherished goals of our democracy is to assure every American an equal opportunity to lead a full and productive life.
In the last quarter century, we have made remarkable progress toward that goal, opening the doors to millions of our fellow countrymen who were seeking equal opportunities in education, jobs and voting.
Now it is time that we move forward again in still another critical area: health care.
Without adequate health care, no one can make full use of his or her talents and opportunities. It is thus just as important that economic, racial and social barriers not stand in the way of good health care as it is to eliminate those barriers to a good education and a good job.
Three years ago, I proposed a major health insurance program to the Congress, seeking to guarantee adequate financing of health care on a nationwide basis. That proposal generated widespread discussion and useful debate. But no legisla ...read full document
.....today is still the 6th, yes?

The good ideas are never original, but this explains why no one wanted to get behind this idea. Anything from Nixon, couldn't be good -- right? 

A Brief but Relevant  History of Propaganda 

Excuse Me?
Check this Box?
Are you Six?

Dear Democratic Party whose email list I would like to leave....


So, your Opt-Out page, instead of being just a click, like professionals do it, is asking me why I'm leaving. Fine.

You don't engage me. I dont' know. Maybe its because I'm countering propaganda from these activists against CCSS or the research I do, ... maybe I'm jaded. But I really get the impression that you don't care about what you are doing, or why. I get this mental image of a blue/gray office and half-hearted interests. I get the vision of "screw this.." blasting off the emails. But seriously...I was close to shutting down on this one...


Do you believe that we should give middle-class families a tax break by closing corporate tax loopholes?

And then two buttons? Yes? No?

This is the political version of "Do you like me? Check the box if you do." from grade school.

To the members of the meeting you had, who dedicated all of their skill to produce a  message, designed to make an emotional connection, and be convincing -- I must say, well done. I am deffinity feeling an emotion. And It is convincing.

It convinces me that if you do care about what you are doing, you certainly don't give a damn about what I'm doing. Because, despite the fact that what I'm doing is actually directly affecting the chances of the Democrats doing better in the next election... you have interrupted my work to look at a childish note displaying a brazen declaration of insecurity.


I can't take this message seriously -- especially the question. So there is no way I can take you seriously. If I take that question, as it is presented, seriously, I'll stop what I'm doing and tell you to "F-off you are on your own". If you are so far out of touch with the democratic voters of this nation that you have to ask that question in that manner, then you are not a party I want any where near the house of congress or the white house. This email, and that ad you did about education... my god.

This -- right here, this email, is the reason the Republicans, who had a 9% approval rating, swept with a 94% success in November. Yes, I'm basically democrat, but ... how can I take you seriously?

Now... I'm trying to do a diagnostic on these, rather sophisticated propaganda messages I discovered last week, which from every source are militarized words designed to insure you lose even more in a couple years -- with the public's blessing. I feel it is important for people to be able to think. -- But honestly, judging by the messages I'm getting and the actions I'm seeing  (or actually NOT seeing) whoever is making these is wasting their money. They won't need them.

So, grow a spine, get someone who can create a real message or ask me a real question which demonstrates that you might give a &%( about this country, and maybe I'll join back up.

Glenn Hefley
www.ghefley.com






Mental Models for Decision Making

Mental models are frameworks or theories that people use to understand and interpret the world around them. They are essentially the set ...