Keyword Placement density

When a Freelance SEO Writer talks about Placement Density, she is talking about how close the same keyword phrases are used, within the article. Placement Density is a warning flare, or check-point, for 'keyword stuffing'. Putting the same phrase in every sentence, for example, or repeating the same phrase in a block of text, is a heavy weighted mark towards identifying a block of text as 'spammed' or 'stuffed'. However, we want the density to be enough so that the keyword is seen as important and relevant to the subject matter of the page.

Placement Density for SEO Writing also deals with the geographical placement of the keywords and phrases in the body and code areas of the page. For example, keywords and phrases which show up at the beginning of the content, have greater effect on the search engine analysis than keywords which don't show up until the middle or end of the page content. This type of Placement Density focus is concerned with Keyword Weight Formulas, and Page Relevance formulas.

One tip however, especially with Corporation or Business subjects, is to use Bullet Point lists early and within the middle of the article. Bullet point lists are sort of a "Free Base" area when it comes to the Keyword Stuffing problem. Don't overdue it, but, you can get in a high percentage of weighted keywords in a bullet point list that you can't get away with in any other section of a content area. For example, for this article I might make a bullet point list something like :

• Freelance SEO Writer Topics
• Freelance SEO Writer Tips
• How Do I find work as a Freelance Writer
• How Do I find work as a Freelance SEO Writer
• How Do I make Money on the Web
• How Can I find Work on the Web
• How Can I find work At Home
• How Do I get my Web Site Listed

... and on and on... well, not too much more on and on... if your lists are above 15 bullet lines... you are getting greedy.

Don't be greedy... it makes you look fat.