Time - A not so hidden cost to Web Marketing

This topic addresses directly the difference between marketing on the web, and marketing just about any place else.

Time is a variable web owners must take into account in the planning stages for marketing efforts more than any off-line enterprise. Some of the reasons are obvious, some are hidden.

• Search Engines Move Slow
• Browsers often don't return
• Client bases change
• Alterations and Changes can slow you down

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Web Content, Where's the Money

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